All Jewelry Designers

New York City December 4, 2007 - Vivianne Ivanier Private Jeweler announced today the launch of its new custom jewelry web site, IvanierDesigns.com.

Based in New York City, and born and raised in Montreal, gemologist Vivianne Ivanier works closely with clients to blend her knowledge, advice and talent with customer insights to create beautiful fine jewelry, unique in both style and design.

Specializing in bridal jewelry including diamond engagement rings and wedding bands, she personally guides each client through the buying process from concept to finished piece.

“For many years now, I’ve had the pleasure of working with clients in cities around the world to create customized diamond jewelry pieces,”

said Vivianne Ivanier, founder of Vivianne Ivanier Private Jeweler.

“I am excited about the launch of the new web site and I’m looking forward to working with many new clients to help make their jewelry dreams a reality.”

Vivianne ivanier private jeweler offers a range of fine designs including:

• diamond engagement rings
• wedding bands for both ladies and gentlemen
• cocktail rings, bracelets, necklaces, earrings and brooches
• jewelry basics such as diamond stud earrings and pendants
• men’s jewelry including cufflinks and fine watch acquisitions

Starting with private consultations, Ivanier provides a comfortable atmosphere where clients can feel free to ask questions, discuss design notions and gain insight about diamonds and jewelry craftsmanship.

Once the project design is complete, Ivanier works with her network of resources to acquire diamonds and other jewelry components from wholesale markets, and then oversees production and craftsmanship by the various skilled bench jewelers she employs until the final piece is complete.

“I came to Vivianne with a basic idea of what I thought my soon-to-be fiance would love in an engagement ring but having never bought a big piece of diamond jewelry before, I was nervous,”

said a client in New York City.

“After my private consultation, I left knowing that we were designing a ring that would be beautiful, elegant, and absolutely unique to my girlfriend and our relationship. The value of her service, both in actual monetary terms, as well as in the advice Vivianne provides throughout the entire process, is really unparalleled by traditional retailers.”

The new web site, IvanierDesigns.com, highlights Ivanier’s most elegant designs and allows buyers to begin learning about the fine art of choosing an engagement ring and other fine custom jewelry pieces. The site also details the process that Ivanier goes through with her clients to provide an exclusive and personalized experience.